by OptiCall | Apr 7, 2016 | Articles
How often do you find yourself saying, “We just need to generate more leads?” Chances are your practice is like the vast majority of medical practices spending about 90% of their marketing resources to attract NEW patients. With so much focus on trying to get the next...
by OptiCall | Mar 4, 2016 | Articles
If your practice is like many others, you’re spending a lot of time, money, and effort trying to get new patients to call in for a consult. Today’s medical practices that are running a mix of TV, radio, internet, print, and social media ads are spending thousands of...
by OptiCall | Feb 6, 2016 | Articles
We see it all too often – phone calls that go a little something like this: Staff: \”Hello, Dr Walker\’s office.\” Caller: \”Hi, I just wanted to get pricing for LASIK\” Staff: \”We charge around $2,300-$2,500 per eye.\”...
by OptiCall | Jan 25, 2016 | Articles
[elegance-modal-box] 2015 Marketing Review: Customer Data, Trends & Tips to Grow Your Practice in 2016 Our report for 2015 analyzes nine general areas of marketing, from traditional to digital and word of mouth, with various subcategories. We ranked each tactic...
by OptiCall | Dec 23, 2015 | Articles
It is very easy to feel overwhelmed or intimidated when it comes to proper phone etiquette, especially in the elective medical industry where salesmanship must be involved. But with the right knowledge and a little practice, phone calls can feel as relaxed and...
by OptiCall | Dec 23, 2015 | Articles
“Look in my face; my name is Might-Have-Been. I am also called No-More, Too-Late, Farewell” – Dante Gabriel Rossetti, The House of Life Today we are going to talk about missed opportunities. Now it\’s one thing to let opportunities slip by because...